There are many different codes and conventions used in moving image. They ensure that the audience gets an inital understanding of the film, by establishing main characters, locations and the genre. The aim in the first few minutes of any film is to capture the audiences attention, without giving too much about the story away.
Technical Codes:
-Camera angles
-Camera shots
-Camera movement
-Lighting
-Framing
Audio Codes:
-Music, a backing track or maybe a motif that will continue throughout the rest of the movie.
-Sound effects
-Dialogue/voiceovers
Written Codes:
-Headings and subtitles
-Names and logos (of the film company)
-Titles
-Actors (protagonist and antagonist)
-Directors/Producers
Symbolic Codes (similar to Mise en scene)
-Use of colour
-Lighting
-The positioning of objects and people
-Costumes and Make up
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